

Academic Projects
Degree- Strategic Management
In this Project, we are divided into a group of 6 members and have to do an analysis for the selected firm on several aspects. This is important because strategic management is ongoing planning, monitoring, analysis, and assessment of all necessities an organization needs to meet its goals and objectives. Changes in business environments will require organizations to constantly assess their strategies for success. The picture below is during a consultation with the lecturer for Strategic Audit.

Degree - Salesmanship
This is an individual project where I am supposed to market a product to a customer I have to create sales pitching presentation, a personal portfolio, and a report about the product with supporting self-design posters and offers. Salesmanship helps the consumers in making the right decision and proper selection of the products which they want to buy. Salesmanship increases the rate of turnover and hence reduces unsold stock. As such it minimizes economic stagnation. The picture below my name card.

Degree - Business Law
Most of these subject assignments are individual work. Basically, I have been exposed to this business law course in order to develop excellent writing, problem-solving and analytical skills, alongside strong communication, negotiation, and presentation skills. You will also develop the ability to interpret and explain complex information both verbally and in writing – a key attribute when in the world of business

Degree - Marketing Research
In this Project, we are divided into a group of 5 and have to find a research topic and come out with 5 PBL which includes questionnaire and exposure to SPSS system to generate data. Market Research can significantly help in marketing strategy as it helps to provide key insights and information to the business. It can provide a deeper understanding of customers and competitors. Similarly understanding the wider market environment can help identify new opportunities for your business. The picture below is our groups framework.

Degree - Integrated Marketing Communication
This is a Project, where we have to create guerrilla marketing and also have to help small businesses to boost up their sales by coming up with suitable IMC plans for their business. Having an awareness of integrated marketing communications allows a company to create a multi-pronged marketing campaign that targets wider audiences. This helps us to determine the right channels that will target the right audience with the right messaging. Picture below is our group guerrilla marketing for KitKat.

Minor - Public Relation
For this is Project, we are divided into 11 people in a group and have to plan a program starting from the proposal up to finding speakers and getting approval from the university. We are given the opportunity as hands-on experience in various areas, such as the due diligence, development, and planning process of the event and the publicity surrounding it, as well as the event execution and the understanding of the process, risks, and necessities through the event's coordination. The picture below is a group picture after successfully done with our program.

